CraftCanvas, CraftCanvas homepage, NishaVikram, , Indian handicrafts, craft installations, wall murals, tribal paintings, folk painting, craft workshops, Gond, Madhubani, Mata Ni Pachedi, Kalamkari| Shop| Consult| Collaborate
Office wall graphics, Gond, Madhya Pradesh, Everest Industries, Fibre cement boards, cement boards, art in offices, handicrafts, public art installation, art installations in Delhi, wall murals in Delhi, Narmada Parikrama, Narmada, Narmada river, Madhya Pradesh crafts
Sagar Shah
Chandni Patel
Surpritkaur Dang
Kaushal Prasad Tekam
Client Name : Everest Industries
Location : Noida, NCR region
The Canvas :

The wall graphics at Everest Industries’ new corporate HQ required us to portray their heritage, growth journey & vision. Existing interiors had an exposed, industrial look and we had to retain a similar language while using their signature product, Fibre Cement Board (FCB) with certain leeway in experimenting with ways of using this board. The location was composed of a break-out space in the middle that led to the 4 main departments on the sides. Our installation which was permanent in nature ran across all the sides of the break-out area, along the glass cubicles and entrance areas of the departments. 

The Craft :

Gond from Madhya Pradesh, along with mix media of printing on fibre cement board, vinyl stickers and CNC cutting.

Inspiration :

Company’s story was metaphorically linked to Narmada Parikrama starting with first factory in Kymore, MP to the newest at Dahej, Gujarat. Elements created from tangram shapes (inspired from roofing profile) and a hand-painted river by traditional Gond artisans blended geometry with fluidity.  An experimental method of printing on FCB was used. 

Challenges :

Experimenting with a new medium, fibre cement board opened up a lot of possibilities

Copyright © craftcanvas 2013-2019. Developed By: Dexter Consultancy Pvt LTD